Dec 26, 2024  
2017-2019 Undergraduate Catalog 
    
2017-2019 Undergraduate Catalog [ARCHIVED CATALOG]

MSM 2304 - Public Relations and Mass Media in Motorsport

Credits: 3 hrs
This course will provide a framework for understanding the connection between the informational and commercial sides of motorsports information management. Emphasis will be placed on allowing motorsport managers to acquire and refine effective ways of communicating, both internally and externally, with all their constituencies.