MGT 4399 - Strategic Management

Credits: 3 hrs

This is a course in policy formation and policy implementation that integrates the separate functional areas of business expertise. The strategic management process is used as a framework. Key topics covered are organizational vision and mission, environmental analysis, and the processes of strategy formulation, implementation, and evaluation and control. Through the use of case studies, companies and not-for-profit organizations are studied, and recommendations made for future direction. In-depth analyses of real-world companies and industries, and/or a business simulation game may be used.
Pre-requisite(s): MGT 2321 - Principles of Management,

QBA 3370 - Statistics and Quantitative Methods of Business ,

MKT 2331 - Principles of Marketing ,

FIN 3351 - Principles of Financial Management