A minimum of 18 semester hours with a grade of “C-” or higher in each course is required for a minor in Marketing.
To satisfy the requirements for a minor, students must take:
MKT 2331 –Principles of Marketing Students may choose any combination of other Marketing from the list below (or an approved discipline) courses to fulfill the remaining 15-semester-hour requirement.
MKT 3302 – Business Plan Foundations
MKT 3303 – Fundamentals of Non-Profit Marketing
MKT 3305 – Entrepreneurial Marketing
MKT 3332 – Principles of Retailing
MKT 3334 – Integrated Marketing Communications
MKT 3335 - Consumer and Organizational Behavior
MKT 4302 – Selling and Sales Management
MKT 4370 – Services Marketing
MKT 4372 – Social Media Marketing
MKT 4376 - Marketing Research
MKT 4379 - International Marketing
MKT 4380 - Marketing Strategy
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