May 05, 2024  
2021-2023 Undergraduate Catalog 
    
2021-2023 Undergraduate Catalog [ARCHIVED CATALOG]

Course Descriptions


 

Liberal Learning Seminar

  
  • LLS 1324 - Cinema for Global Culture

    Credits: 3 hrs
    Do you like movies? Are you interested in other cultures? Do you want to learn more about yourself? Then, Cinema for Global Culture is the course for you! Short of visiting or living in a foreign country, film is one of the best ways to increase cross-cultural awareness and knowledge about the 6, 912 cultures that currently comprise our interconnected world.   Cinema for Global Culture will explore the socio-cultural and political issues through film that impact the six billion people that inhabit our planet. This seminar is based on the ancient Chinese proverb “A picture is worth ten thousand words.” Hence, it underscores 21st century visual literacy skills and will serve as an active forum for engaging discussion and cultural communication. It will promote self-discovery by viewing the world through the eyes of others. It will help you to speak the universal language—cinema. Films, topics and themes will vary according to the interest of the instructor(s) and students. The seminar will be taught in English and all films will be in English or have subtitles.
  
  • LLS 1325 - Your Digital World

    Credits: 3 hrs
    Your Digital World is a unique hybrid learning seminar designed to capture the best of both information-delivery worlds – print and online.  The cutting-edge content will be split between the printed page and various digital media which allow active learning and will be different from tradition online supplements or selected exercises online.  In addition, face-to-face oral communication activities will accomplished along with services and resources via the Internet.  This course is about connecting with others and conducting the business of daily life in a technology-based environment that gives a digital experience.
  
  • LLS 1327 - The Death of the Death Penalty

    Credits: 3 hrs
    Many of us don’t think about the death penalty and see it as something far removed from ordinary people. In fact, the death penalty should concern every U.S. citizen. In this seminar, we shall examine the evolution of the death penalty in America, from the founding of the Republic to the present. Toward that end, we shall consider arguments for and against the death penalty. We shall conclude the seminar by asking whether the death penalty is still legally necessary and morally justified in today’s America.
  
  • LLS 1328 - International Humanitarian Intervention

    Credits: 3 hrs
    In what circumstances and under what conditions do countries and international agencies intervene or not? What is the responsibility of the international community in times of crisis? How do international non-governmental organizations (INGOs) help affected people in times of natural or man-made disasters? Some of the case studies examined will be the 1994 Genocide in Rwanda, the 2010 earthquake in Haiti, and the war in Sudan/Darfur.
  
  • LLS 1329 - Peacekeeping in Africa

    Credits: 3 hrs
    In this seminar, we shall examine the role of the United Nations (U.N.) and of the African Union (A.U.) in mediating and resolving ethnic conflict, conflict over natural resources and civil wars in Africa. The 1994 Genocide in Rwanda offers a textbook case study of a failed peacekeeping operation, due to lack of political will and narrowly-defined rules of engagement. The on-going conflict in the eastern Democratic Republic of the Congo (Ituri, and North & South Kivu) provides another case-study of partial failure, due to under-staffing and an ill-defined mandate. The conflict in Sudan/Darfur is the only instance of a moderately-successful joint AU/UN peacekeeping operation.
  
  • LLS 1330 - Life is about Chemistry-Inorganic Perspectives

    Credits: 3 hrs
  
  • LLS 1331 - Black Church Culture

    Credits: 3 hrs
    From the raised index finger used to excuse oneself from service to the hum of the Hammond B3 organ, Black Church culture transcends church denominations, church sizes and regional location. This seminar will explore how the music, rhetoric, rituals and costumes within the Black Church connect Black people.
  
  • LLS 1332 - Politics and Society in South Africa

    Credits: 3 hrs
    What explains politics and society in South Africa today? How do nationalism, class, race and gender intersect and continue to shape contemporary South Africa? What political, economic and social challenges does the African National Congress (ANC) Government faces as it tries to transform a society based on inequality, exclusion and racial discrimination into a just and democratic society based on equality and inclusion? What should the ANC Government do to bring the previously-disadvantaged and marginalized African majority fully into the new political, economic and social order?
  
  • LLS 1333 - Economics: It is not about Money, It is about Everything

    Credits: 3 hrs
    Did you realize we can increase life expectancy by increasing inheritance taxes? Did you know when you make cars safer for drivers, you increase deaths of pedestrians? Did you know you can save more lives by executing white collar criminals than mass murderers? Perhaps more importantly, did you realize more sex is safer sex and if you want to stay married, you better hope for a son, not a daughter? We will explore all of these issues and by the end of the course, you will have the tools to solve problems that you see in the everyday world.
  
  • LLS 1334 - Emerging African Literary Voices

    Credits: 3 hrs
    How are gender roles negotiated in African cultures? How does the traditional African lifestyle fit in the current global setup? What are the major concerns of emerging African writers? How does globalization facilitate or impede the vitality of African traditional values?  Selected literary works will be used to open conversations that trigger fresh and bold questions revolving around important political, socio-cultural, and economic issues in Africa.  Throughout the semester, you will investigate these questions and emerge with a better understanding of African people and their cultures.
  
  • LLS 1337 - Oh No, She Didn’t!

    Credits: 3 hrs
    Fill in the blank:  “___________ _____________ are eye rolling, neck twirling, finger-pointing, loud talking, ‘ghetto-fabulous’ creatures.”  If you answered “black females,” then you, along with a large population of society, have identified many of the main stereotypes and negative behaviors that have plagued black women for years.  Oh, No….She Didn’t!  An Exploration of the Negative and Stereotypical Behaviors of Black Females, tackles this controversial topic.  The seminar explores the rationale behind the labels and what truly defines a black woman.   
  
  • LLS 1338 - Sex, Drugs, and Booze - Illicit Chemistry

    Credits: 3 hrs
    When people consume alcohol or drugs, their bodies have to interact with and process those compounds. STDs often result from viruses or micro-organisms, which again must have a method of interacting with the host’s cells. Even sexual activity produces hormones and other small signaling compounds. How those processes of metabolism occur depends on organic and biochemistry. This course will use what are often considered prurient topics to illustrate everyday chemistry and biochemistry and provide students with the ability to find and assimilate scientific information and have basic knowledge of how the human body functions and responds to challenges.
  
  • LLS 1339 - Passport, Visa, Bon Voyage!

    Credits: 3 hrs.
    Do you think you want to travel to another country during your time at WSSU? Participate in a student experience in a foreign country?  Join us as we explore culture and language survival skills, academic culture abroad, stereotypes, challenges presented by intercultural encounters, culture shock and adaptation, cultural identity, and maintaining motivation in intercultural settings. This course will help you prepare emotionally, intellectually, and practically for an immersion experience another country. You will be exposed to a variety of study abroad opportunities on campus and the challenges and the opportunities one may encounter while abroad.  Learn from students who have traveled and studied abroad. Gain insight from professionals who travel internationally for their organizations. You will learn how to become effective oral communicator across cross-cultural boundaries.
  
  • LLS 1340 - Poetry and the Brain

    Credits: 3 hrs
    We will explore the interactions between poetry and the brain using a concept called “synesthesia” which illuminates how the left hemisphere of the brain generates poetry. We will study poets who have used synesthesia in their texts (Baudelaire, Rodenbach, Rimbaud, etc) and scientists who have analyzed synesthesia (Ramachadran, Cytowic, Cretien, etc).  We will also examine the impact of synesthesia on the perception of reality and its ability to bridge gaps between several areas of human knowledge.  You will then explore how synesthesia serves as a catalyst for artistic creativity. 
  
  • LLS 1341 - Minding your Own Business: the Business of “The Arts” and the Art of Business

    Credits: 3 hrs
    Do you someday want to own your own business? Do you have an interest in the Creative Arts or Scientific Arts and want to someday pursue that as a way to earn a living? This seminar will expose you to a variety of scenarios of talented and creative people in business and the entrepreneur in general. Topics may include: being creative is a business, having gifts and talent make you a prime candidate for entrepreneurship, the challenges to having a successful business, the cultural and gender barriers of doing business, the state of Black businesses today, how to mind your own business, the meaning of entrepreneurship, the rules of owning your own business, bad or dangerous habits that can kill your businesses, politics and business, and maintaining the motivation to continue in business when all seems stacked against you. During the seminar you will develop a business proposal and/or plan for a successful business using your talents and/or creativity.
  
  • LLS 1342 - Are you Really Smarter than a 5th Grader

    Credits: 3 hrs
    Are You “Really” Smarter Than a 5th Grader? We will use the game show’s culture and practices as the mode by which we challenge ourselves during our class periods. We will also revisit and explore Kindergarten through 5th grade curriculum, visit actual 5th grade classrooms, and ask questions concerning what it really means to be smart. What does it mean for us individually if we are or if we are not smarter than 5th graders? The answers to these questions await those who would dare to take on this challenge. Are you ready to play the game?
  
  • LLS 1344 - Developing Characters

    Credits: 3 hrs
    Character reveals much about who we are and something about who we can become. Character and character development are important elements in defining, refining and/or redefining our personal identity. We will study ‘character’ in stories/books, movies/plays, speeches, profiles, letters from diverse settings and environments and examine lessons for our own character.  ”Developing Characters”should impact your personal and academic success.
  
  • LLS 1345 - Looking at the Gaze in Post-Colonial Literature

    Credits: 3 hrs
    Who engages in the ‘gaze’ or sustained, direct looking and seeing is a critical question that will drive investigations in works by select authors such as Jamaica Kincaid, Edwidge Danticat, Jean Rhys, Claude McKay, Derek Walcott, and V. S. Niapaul. Concepts such as masquerade, hybridity, hegemony, homoeroticism, and power relationships will be analyzed through a postcolonial lens in an attempt to locate and “look” at the gaze differently. The visual culture that informs the gaze of the readers, authors and the characters they imagine will also be explored through films and other visual media.
  
  • LLS 1346 - Game

    Credits: 3 hrs
    In large immersive games, game design refers to the central theme or point, as well as the story and plot and the characters’ back-stories. In smaller games and in games in which there are no significant characters or plot (for example, in a racing game), game design refers to how one plays the game. You will learn to use state-of-the-art computer software to create interactive programs with visual representations and sound. Working in teams and through public displays, you will develop skills in collaboration and communication while gaining knowledge of the importance of planning and logical workflow.
  
  • LLS 1347 - Creativity

    Credits: 3 hrs
    “We are all creative, but by the time we are three or four years old someone has knocked creativity out of us. Some people shut up the kids who start to tell stores. Kids dance in their cribs, but someone will insist they sit still. By the time the creative people are ten or twelve, they want to be like everyone else.”- Maya Angelou. Often, people do not think of themselves as creative because they are only familiar with narrow definitions of the word. You will engage in hands-on, minds-on activities that illustrate the processes and products of creative thought. By working in teams generating “problem lists” and displaying your proposed creative solutions publicly, you will develop skills in collaboration and communication while gaining knowledge of the importance of planning a logical workflow.
  
  • LLS 1348 - I, Too, Sing America!

    Credits: 3 hrs.
    What does it mean to be “American”? In this seminar, we shall focus on groups that have been excluded from full citizenship rights in America based on race, ethnicity, national origin, gender, and sexual orientation, with particular attention to the struggle of African Americans. The first part of the seminar will focus on the first Civil Rights Acts (1866 & 1875), ending with the Plessy v. Ferguson (1896) Supreme Court decision legalizing racial discrimination. The second part of the seminar shall focus on the civil rights struggle of the 1950s, leading up to the landmark Brown v. Board of Education (1954) Supreme Court decision making racial discrimination illegal, as well as the keystone civil rights legislation (1964 Civil Rights Act, renewed in 2004).  Finally, we will examine what civil rights issues still confront African Americans and other groups today.
  
  • LLS 1349 - Civil Liberties in Times of War

    Credits: 3 hrs
    How much of our individual rights and freedoms are U.S. citizens willing to give up in exchange for more security? Case studies covered will range from the 1798 Alien & Sedition Act to the 2001 USA PATRIOT Act.  Other case studies will include the suspension of Habeas Corpus by President Abraham Lincoln during the Civil War; the internment of Japanese-Americans in concentration camps during World War II; and the treatment of prisoners of war and Arab-Americans after September 11, 2001, with particular focus on the Guantanamo Bay U.S. detention facility and the practice of “Extraordinary Rendition.”
  
  • LLS 1350 - Science of Survival

    Credits: 3 hrs
    Do you want to thrive and survive? Join in a discussion that leads to understanding of how you can obtain and maintain good health. We will explore nutrition and fitness, basics of infectious disease, cancer, and genetics. You will measure your own body mass index and ABO typing, explore genetics and gain understanding of how who you are and the health decisions you make contribute to your long term survival.  
  
  • LLS 1351 - What’s Going On? Issues Forums in the Classroom

    Credits: 3 hrs
    American citizens need to become more informed about common problems that affect the nation and to have a voice in how policymakers deal with difficult issues. Issues Forums will provide you with the opportunity to learn about issues that affect you at the local and national level, to carefully examine and discuss choices or ways to deal with issues, and to have your opinions included in reports that inform others. The class will name and frame a local issue for public deliberation. You  will explore issue books from the National Issues Forum Institute, information from the media and from the book, America Now. 
  
  • LLS 1352 - Motion Capture for Art, Research and the Health Sciences

    Credits: 3 hrs
    Motion capture, or MoCap, represents the diversity of methodologies and equipment that enable recording, analyzing and representing movement for applications such as visualizations and animations for entertainment, education, communication, health care and the general sciences. You will interact with faculty and experts in the use of MoCap to learn various techniques and applications for capturing and studying movement. You will have access to state-of-the-art equipment like stop-motion stroboscopy, high-resolution technical photography, high-speed video, 3D reconstruction with multi-camera arrays, etc. We will look at examples of athletic movement, dance choreography, the flight of animals and many others. Our explorations will take us from the design studio setting to the MoCap lab to the Filmmaking stage and beyond into the field.
  
  • LLS 1353 - The Science of Addiction

    Credits: 3 hrs
    Have you ever wondered about the stages and characteristics of addiction, its course, prevalence, and familial patterns, and symptoms of addictive disorders? Join in an exploration of the neuroanatomical and physiological causes of addiction and the process of addictive disorders. Examine the multi-dimensional issues of addiction including the sociological and psychological implications of addictive behavior. 
  
  • LLS 1354 - African-American Fiction

    Credits: 3 hrs
    YOU do enjoy reading…don’t YOU? If you answered yes to this question, then this is the seminar for you! In this seminar we will read “urban fiction” novels written by African-American authors, including four Winston-Salem State University graduates: Trice Hickman, ‘91; Stephanie Feggins, ‘08; Joel McIver, ‘93; and AlTonya Washington, ‘94. We will also read works written by other authors including, but not limited to: Omar Tyree, Kimberla Lawson Roby, Eric Jerome Dickey, Trey Ellis, Carl Webber, Michelle Andrea Bowen, Bertice Berry, Donna Hill, E. Lynn Harris, and Parry “Ebony Satin” Brown.
  
  • LLS 1355 - Greek Mythology

    Credits: 3 hrs
    Ancient Greek gods and goddesses lorded over their subjects with selfish intent.  Mortals were often pawns in elaborate schemes and the objects of deception.  Mortals had to walk a delicate line of respect (in relation to the gods) in order not to cause offense and suffer the consequence of heresy.  The curse of Medusa, the 12 labors of Hercules, the toil of Sisyphus and the anguish of Tantalus are examples of the life changing judgments made by the gods against mortals. This seminar will use films as a tool to learn about Greek Mythology and explore the judgments made by the gods and how these judgments mirror the values/beliefs of Ancient Greece.
  
  • LLS 1356 - Cultural Competence: Dealing with the elephant in the room.

    Credits: 3 hrs
    Join your colleagues in an exploration of race, racism, and racial diversity as we all deal with the elephant in the room. You will review literature and theory and engage in role-playing, discussions, oral presentations, and reflective writing to address the gain an understanding of the issues and to effectively address them no matter what your experience has been.  You will emerge from the course better able to communicate in a multicultural society and world.
  
  • LLS 1357 - The Monster Within: Green Eyes Watching You

    Credits: 3 hrs
    Do you think you are the only one who gets jealous?   In this course we will explore the theme of jealously and its many manifestations in literature from across time and cultures.  Using  this background you will be given the opportunity to connect and to reflect on how jealousy manifest in your life and times.
  
  • LLS 1358 - African American Images in the Media

    Credits: 3 hrs
    In a society where self-expression and collective expression are encouraged, multiple ways of viewing the world are bound to emerge. Undeniably, the mediated landscape (film, television, video, music, etc.) is an expressive arena where multiple ways of viewing the world are obvious. This course invites in-depth exploration of the evolution, growth, arrested development, historical assaults, even deep-seated hostility of African American images in various mediated forms. At its core, this course centers intentionally on films and television shows by and about African Americans. Attention is devoted to the social and historical construction of mediated images of African Americans.
  
  • LLS 1359 - Express Yourself

    Credits: 3 hrs
    You are about to enter the new world of journalism. You will create newspaper columns, present them to your peers incorporating photographs and other visuals, and publish them to a blog (and other social media) for comments and interaction with those on campus and around the world. Your columns will range from reflections about yourself, the campus and student life, to exploration of current issues facing you and the community. At the end of the seminar you will put a summary of your reflections together using Pecha Kucha.
  
  • LLS 1360 - The Apprentice: Black Sexual Politics and the Media

    Credits: 3 hrs
    There has been a shake up on a major urban television network. Your bosses have been fired. You are now assistant producers assigned to develop and and pitch to the new network four cutting edge documentaries that examine issues that surrounding Black sexual politics including: race, gender, sexuality, social class, nationality, capitalism. The demographic is the 18-25 year old television audience. In this course you will learn to effectively use written and oral communication skills to develop, write, edit, and produce a videotape “pitching a new documentary” to the network executives. The winning apprentice team will produce a television show.   In this seminar you will examine critical race theory, critical theory, gender, globalization, black sexual politics, and images.
  
  • LLS 1382 - The Future: Computing Innovations

    Credits: 3 hrs
    In every avenue of multi-media we are faced with visions of what is and what may be in our future.  Most of this material comes from movies, and some of the materials are clearly the imagination of the creators, but there are other aspects of science that is fairly represented and maybe real options at some point in the future.  We wish to examine current movies (perhaps 5-6) only from their scientific content, look to see what technology each represents and do research to determine where the world stands in achieving such aims.  Movies such as iRobot, Terminator, and others related to computing innovation will be used.  Concerning computers in movies there again they are almost unbounded.  Consider 2001: A Space Odyssey, Colossus: The Forbin Project, The Matrix, etc.  Another aspect is computer games used in movies such as The Last Starfighter, Brainscan, Tron, etc.

Management

  
  • MGT 1304 - Introduction to Business

    Credits: 3 hrs
    This course is designed to introduce students to the intricacies of the business world, explaining how business works.  This course identifies and explains the disciplines common to business activities; these disciplines include economics, finance, management, marketing and accounting.  A threefold purpose is served: (1) to generate student interest in and enthusiasm for entering the study of business; (2) to teach business terminology; and (3) to provide a broad background in common business practices, so that students may choose business specialization(s) more intelligently.
    Student Learning Outcome: Information Literacy
    Area of Knowledge: Social and Behavioral Science
    Curricular Theme: Civic Knowledge
  
  • MGT 2321 - Principles of Management

    Credits: 3 hrs
    This course is a study of the principal terminology, theories and research pertaining to the major activities of managers. Topics include control, decision-making, organization theory, and the application of behavioral science knowledge to management. The latter two topics are major emphases in the course.
    Pre-requisite(s): sophomore standing
    Latest Update(s) Approved by Academic Standards and Curriculum: February 18, 2020
    Banner Schedule: Fall
  
  • MGT 3320 - Project Management Tools & Concepts

    Credits: 3 hrs
    This course provides an introduction to project management concepts and tools (such as Microsoft Project and Visio).  These concepts and tools represent the best practices commonly used to manage projects in MIS and other project-based environments. Students will explore issues, strategies, methods and techniques used in initiating, planning, executing, controlling and closing projects.
    Pre-requisite(s): MIS 1380   OR CSC 1306  , or permission of instructor.
  
  • MGT 3322 - Organizational Behavior

    Credits: 3 hrs
    This course is a study of individual and group behavior within an organization. It strives to identify ways in which employees can perform more effectively. Issues such as fundamentals of organizational behavior, motivation and reward systems, leadership and empowerment, interpersonal and personal behavior, group dynamics, managing change, managing conflict, international organizational behavior, and managing workforce diversity are analyzed.
    Pre-requisite(s): junior standing
    Student Learning Outcome: Oral Communication
    Latest Update(s) Approved by Academic Standards and Curriculum: February 18, 2020
    Banner Schedule: Fall
  
  • MGT 3324 - Entrepreneurship and Small Business Management

    Credits: 3 hrs
    This course examines the phenomena of the entrepreneurial process and personality, contrasts entrepreneurial management/ leadership skills with those required in established large and small businesses, and looks at environments, which are conducive to the entrepreneurial process. Location analysis, market analysis, product selection, financing alternatives, record keeping, human resource selection control systems and advertising topics are also covered.
    Pre-requisite(s): ACC 2317 - Principles of Managerial Accounting  and MGT 2321 - Principles of Management   
    Banner Schedule: Fall
  
  • MGT 3326 - Intro to Human Resource Mgmt

    Credits: 3 hrs
    This course introduces the concepts and techniques of human resource management (HRM), with an emphasis on knowledge relevant for practicing managers and legal issues as related to HRM. Theoretical perspectives and practical issues in HRM will be included in course content. Topics include human resource planning, human resource information systems, employee recruitment and selection, employment interviewing, benefits, equal opportunity and affirmative action, managing workforce diversity, compensation and benefits, job analysis, job design, incentive programs, performance appraisal, training and development, quality of work-life programs, employee counseling and career planning, labor relations, ethical and legal issues in HRM, and international HRM.
    Pre-requisite(s): Junior Standing
    Hours Per Week: 3 hrs
  
  • MGT 3350 - Fundamentals of International Business

    Credits: 3 hrs
    This course is an overview of international business. Topics addressed include theories of international trade, direct foreign investment, the evolution of the international monetary system, currency regimes and exchange rates, political, legal, cultural, social, economic, and technological dimensions of the international business environment, an overview of entry modes such as exporting, licensing, franchising, joint venturing, outsourcing, and exploration of the future of international business.
    Student Learning Outcome: Information Literacy
    Area of Knowledge: Social and Behavioral Science
    Curricular Theme: Globalization
  
  • MGT 3391 - Management Internship

    Credits: 3 hrs
    A business internship (ACC 3391  , ACC 4391  ,BUA 4391  , ECO 3391  , ECO 4391  , FIN 4391  , FIN 4391  , MGT 3391, MGT 4391  , MIS 3391  , MIS 4391  , MKT 3391  , MKT 4391  ) is defined as an academically-sponsored career-related work experience for which projects, research papers, presentations, reflective journals, and/or evaluations will be required by faculty for reporting/grading purposes. Business internships may be unpaid opportunities and must be for academic credit. Students may take a maximum of six (6) credit hours of business internships regardless of prefix during matriculation, i.e., two different experiences. An internship requires a minimum of 300 contact hours per semester. Internship are counted as elective credit and cannot be substituted for required courses. 
    Pre-requisite(s): Junior standing, good academic standing with no violations of the academic integrity code, grade-point average of 2.50 or higher.
    Banner Schedule: Fall
  
  • MGT 4301 - Industrial/Organizational Psychology

    Credits: 3 hrs
    This course acquaints students with the four major areas classical areas in the field of Industrial/Organizational (I/O) psychology, including selection, performance management, organizational culture as well as management and leadership styles.  Special emphasis is given to contemporary topics in I/O psychology such as employment law, employee engagement, organizational learning and development and employee wellness. 
    Note(s): Students may earn credit for only one of the following: MGT 4301 or PSY 4301.
    Pre-requisite(s): PSY 1301  
  
  • MGT 4335 - Compensation and Benefits

    Credits: 3 hrs
    This course introduces the knowledge and skills required by managers to design and implement comprehensive compensation and benefits systems in organizations. Students will learn to identify the major provisions of the federal and state laws affecting compensation and employee benefits, examine the issues of equal pay for comparable work, pay compression, and living wage laws. In addition, students will examine the relationship between pay, incentive plans, employee performance, and organizational objectives. They will also learn the cost implications of employee benefits and strategies to control them, understand the major trends in retirement policies and pension plans, and understand the strategic considerations that should guide the design of benefits programs.
    Pre-requisite(s): MGT 3326  and Junior standing
  
  • MGT 4336 - Human Resource Performance Management Training and Development

    Credits: 3 hrs
    This course is designed as a seminar. The goals of this seminar are to expose students to the research literature surrounding training, evaluation, and development – and then apply this knowledge to solve the challenges faced by Human Resource (HR) managers in a quickly evolving business environment. This seminar will review special topics in training, along with traditional areas of training: evaluating training needs, designing training programs, implementing training programs, and evaluating training programs. This course places an emphasis on the strategic relationship between organizational objectives and training and development programs, the successful transfer of training, and the evolution of training practices and methodologies. Career management and development, along with the challenges faced by HR managers in establishing these programs will be discussed. 
    Pre-requisite(s): MGT 3326  and Junior standing
  
  • MGT 4337 - Employee and Labor Relations

    Credits: 3 hrs
    This course will examine labor and employee relations policies and practices from an economic, behavioral, and legal viewpoint. In particular, this course will expose students to the roles of labor unions, legislatives bodies, and government regulations. This course will also examine labor-management cooperation, representation, and dispute resolution in union and non-union work settings in the United States and selected other countries. Students will identify approaches to disciplinary actions and the various types of alternative dispute resolution procedures, identify the principal federal laws that provide the framework for labor relations, understand facets of the labor relations process: collective representation, union organization, bargaining and negotiations. This course will examine concepts of employment-at-will, wrongful discharge, implied contract, constructive discipline, and the proper implementation of organizational rules. Students will also learn the importance of creating a diverse workplace that can enhance employee perceptions of fairness and equity. In addition, students will examine how employee relations can foster positive organizational cultures that create an inclusive work environment that fosters diversity in the workplace.
    Pre-requisite(s): MGT 3326  and Junior standing
  
  • MGT 4338 - Organizational Staffing

    Credits: 3 hrs
    This course provides a detailed examination of organizational staffing practices with an emphasis on knowledge relevant for practicing managers. Students will be exposed to the legal issues related to human resource management (HRM) staffing. Theoretical perspectives and practical issues in HR staffing will be included in course content. Topics may include strategic staffing, staffing strategies, job analysis, competency modeling, forecasting, internal and external recruiting, interviewing, measurement, employee assessment, selection, hiring, managing work force flow, retention, and staffing evaluation.
    Pre-requisite(s): MGT 3326  and Junior status
  
  • MGT 4347 - Managing Organization Development and Change

    Credits: 3 hrs
    This course examines current and emerging practices in the field of organization development change, with an emphasis on the manager as change agent. The course explores concepts for organization diagnosis, technologies and interventions. Problem-solving case studies and experiential exercises are utilized to include a practical aspect as well as the conceptual underpinnings.
    Pre-requisite(s): MGT 2321  and MGT 3322   
  
  • MGT 4348 - Human Resource Management and Employment Law

    Credits: 3 hrs
    This course introduces the concepts of Federal Employment Law as related to Human Resource Management. Students will gain an understanding of many important legal issues that HR managers encounter such as, employment discrimination, employment-at-will, risk management, and difficult employee relationships. Students will also gain an understanding of the organization’s legal exposure when dealing with employment relationships. Students will be expected to apply their knowledge in problem-solving activities. Students will be given the skills to differentiate between employees and other stakeholders, and how the laws apply differently to such groups as employees, independent contractors, interns, customers, suppliers and other entities with which the organization is involved.
    Pre-requisite(s): MGT 2321 - Principles of Management  or MGT 3322 - Organizational Behavior   
    Banner Schedule: Fall
  
  • MGT 4349 - Services and Quality Management

    Credits: 3 hrs
    This course provides an overview of the basic principles and methods associated with service and quality management.  It shows how these principles and methods are applied in a variety of industries and organizations, with a particular emphasis on the service industry and organizations.  The course illustrates the relationship between service industry, quality principles, the theories and models studied in other management courses.  Case studies, problems and an individual and team project are utilized to teach practical applications as well as the conceptual underpinnings.
    Pre-requisite(s): MGT 2321  
    Student Learning Outcome: Quantitative Literacy
  
  • MGT 4385 - Advanced Topics in Human Resource Management

    Credits: 3 hrs
    This course is designed as a seminar to facilitate a greater understanding and application of advanced human resource management concepts. The goals of this seminar are to expose students to the research literature surrounding current events, special topics, and more advance issues in human resource management (HRM) to enhance the student’s current broad knowledge base. Students will be asked to apply their knowledge in an array of HRM areas to solve problems mimicking the current challenges faced by Human Resource (HR) managers in a quickly evolving global arena. This seminar will review special topics and currents events in HRM, along with traditional areas of HRM: strategic HRM, legal issues in HRM, job analysis and design, workforce planning, recruiting, selection, placement, training, employee development, managing diversity, performance management, retention, employee benefits, compensation, and international HRM.   This course will review many of the topic areas that are covered on the SHRM Assurance of Learning Assessment (which has replaced the PHR exam for graduating HR students).
    Pre-requisite(s): MGT 3326   and Junior standing
  
  • MGT 4386 - Global Issues in Management

    Credits: 3 hrs
    This course examines current and emerging global trends and the variety of challenges managers face in a rapidly changing environment. This course focuses on cultural and other societal influences on a variety of management topics including, but not limited to, perception, motivation, communication, behavior, leadership, decision-making, human resource development, and strategic thinking across a variety of geographical settings. In addition, this course will examine the complexity of dealing with peers, managers, and leaders from different nations, cultures, and ethnic backgrounds at all levels in an organization.
    Pre-requisite(s): MGT 2321 
  
  • MGT 4387 - Leadership: A Practical and Theoretical Approach

    Credits: 3 hrs
    Leadership is viewed as “the process wherein an individual member of a group or organization influences the interpretation of events, the choice of objectives and strategies, the organization of work activities, the motivation of people to achieve the objectives, the maintenance of cooperative relationships, the development of skills and confidence by members, and the enlistment of support and cooperation from people outside the group or organization.” This course focuses on the five theoretical approaches to leadership and provides opportunities for students to engage in specific leadership development activities, which will enhance their own leadership abilities. Students will also have an opportunity to examine mentorship, coaching, and self-leadership through theory and practice.
    Pre-requisite(s): MGT 3322  
  
  • MGT 4388 - Business, Society, and Sustainability

    Credits: 3 hrs
    This course examines the social, political, legal and regulatory environments impacting businesses. The course introdcues concepts of corporate social responsibility (CSR), ethical philosophies, and business conduct and behavior across a number of settings. Students are exposed to the complexities of managing CSR while simultaneously addressing the dynamics of corporate strategy, public policy, government laws and regulations, and competition. A case based approached will be employed to introduce students to a variety of contemporary topics revolving around CSR and sustainability ( example: enviroment, renewable energy, population, and a global change, etc.)
    Pre-requisite(s): MGT 2321 - Principles of Management   
    Banner Schedule: Fall
  
  • MGT 4391 - Management Internship

    Credits: 3 hrs
    A business internship (ACC 3391 , ACC 4391 , BUA 4391 , ECO 3391 , ECO 4391 , FIN 3391 , FIN 4391 , MGT 3391 , MGT 4391, MIS 3391 , MIS 4391 , MKT 3391 , MKT 4391 ) is defined as an academically-sponsored career-related work experience for which projects, research papers, presentations, reflective journals, and/or evaluations will be required by faculty for reporting/grading purposes. Business internships may be unpaid opportunities and must be for academic credit. Students may take a maximum of six (6) credit hours of business internships regardless of prefix during matriculation, i.e., two different experiences. An internship requires a minimum of 300 contact hours per semester. Internship are counted as elective credit and cannot be substituted for required courses. 
    Pre-requisite(s): ACC 3391 , BUA 3391 , ECO 3391 , FIN 3391 , MGT 3391 , MIS 3391 , MKT 3391 , good academic standing with no violations of the acadmic intergrity code, grade-point average of 2.50 or higher.
    Banner Schedule: Fall
  
  • MGT 4399 - Strategic Management

    Credits: 3 hrs


    This is a course in policy formation and policy implementation that integrates the separate functional areas of business expertise. The strategic management process is used as a framework. Key topics covered are organizational vision and mission, environmental analysis, and the processes of strategy formulation, implementation, and evaluation and control.  Through the use of case studies, companies and not-for-profit organizations are studied, and recommendations made for future direction.  In-depth analyses of real-world companies and industries, and/or a business simulation game may be used.   
    Pre-requisite(s): MGT 2321 - Principles of Management ,

    QBA 3370 - Statistics and Quantitative Methods of Business ,

    MKT 2331 - Principles of Marketing ,

    FIN 3351 - Principles of Financial Management   
    Banner Schedule: Fall

  
  • MGT/PSY 4301 - Industrial/Organizational Psychology

    Credits: 3 hrs
    This course acquaints students with the four major classical areas in the field of Industrial/Organizational (I/O) psychology, including selection, performance management, organizational culture as well as management and leadership styles.  Special emphasis is given to contemporary topics in I/O psychology such as employment law, employee engagement, organizational learning and development and employee wellness.  
    Note(s): Students may earn credit for only one of the following: MGT 4301 or PSY 4301.
    Pre-requisite(s): PSY 1301  

Management Information Systems

  
  • MIS 1380 - Business Computing

    Credits: 3 hrs
    This course provides in-depth experience with spreadsheets and other software. A graphical operating environment such as Windows is used. Students are required to design and develop projects which address common business problems. Relevant information systems concepts providing the foundation for advanced Business studies are provided. 
    Student Learning Outcome: Quantitative Literacy
    Area of Knowledge: Social/Behavior
    Banner Schedule: Fall
  
  • MIS 1385 - Introduction to Data Processing

    Credits: 3 hrs
    This course provides students exposure to an in-depth involvement with data processing concepts and their functional role in the information-based society of today. Both are achieved through extensive hands-on experience with the microcomputer and on the basis of a thorough understanding of the operating system. Selected, commonly used applications programs are involved in this process.
  
  • MIS 2312 - Internet Technology

    Credits: 3 hrs
    The student is introduced to information technology as available and used by today’s organizations for the creation of intranet, Internet, and World Wide Web sites. The course focuses on the development of web-based information through the use of Hyper Text Markup Language (HTML) and scripting languages (e.g. JavaScript, VBScript, PERL). Students explore the issues related to the complete design of a web site, including: legal and ethical issues, design consistency, continuity, issues relating to the use of various browsers, and aesthetics.
  
  • MIS 2320 - Structured System Building

    Credits: 3 hrs
    This course introduces structured techniques, object-oriented programming and other methods for building information systems. The course focus is on general problem solving, algorithm development and interface building. Students will be exposed to modern tools for system building in client-server environments.
    Pre-requisite(s): MIS 1380  or CSC 1306  
  
  • MIS 2350 - Business Intelligence Concepts

    Credits: 3 Hrs
    The growth and use of sophisticated Information Technology (IT) has generated a large amount of data. Business Intelligence focuses on extracting useful information from large datasets and making sense of it. Business Intelligence analysis can lead to improved decision making and strategic advantage for organizations through a better understanding of the customers, suppliers, employees, and other stakeholders.
    Pre-requisite(s): 30 hours/sophomore standing
    Student Learning Outcome: Information Literacy
    Area of Knowledge: Social and Behavioral Science
  
  • MIS 2388 - COBOL I

    Credits: 3 hrs
    This course is an introduction to programming in procedural language. It offers an introduction to COBOL syntax and language. Emphasis is placed on problem solving and writing well-structured programs.
    Pre-requisite(s): MIS 1380  or permission of instructor.
  
  • MIS 2389 - COBOL II

    Credits: 3 hrs
    This course is a continuation of MIS 2388 . Emphasis is placed on the development of good programming habits. More advanced language features are introduced.
    Pre-requisite(s): MIS 2388  
  
  • MIS 3102 - Managing Technology in the Nonprofit Environment

    Credits: 1.5 hrs
    This course introduces students to managing technology in nonprofit organizations. Topics discussed include basic principles related to computer literacy, computer equipment, computer technologies and technology resources; and the role, implementation, and impact of information technology in the nonprofit sector.
  
  • MIS 3311 - Advanced Event-Driven Programming

    Credits: 3 hrs
    Students completing the Structured Systems Building course (MIS 2320 ) will extend their knowledge of event-driven system building by implementing an information system, using a programming language capable of calling functions in a database management system.
    Pre-requisite(s): MIS 2320  
  
  • MIS 3320 - Project Management Tools & Concepts

    Credits: 3 hrs
    This course provides an introduction to project management concepts and tools (such as Microsoft Project and Visio).  These concepts and tools represent the best practices commonly used to manage projects in MIS and other project-based environments. Students will explore issues, strategies, methods and techniques used in initiating, planning, executing, controlling and closing projects.
    Pre-requisite(s): MIS 1380 - Business Computing  or CSC 1306 - The Computer and its Use I , or permission of instructor.
    Banner Schedule: Fall
  
  • MIS 3330 - Information Systems Concepts

    Credits: 3 hrs
    This course provides a conceptual framework for understanding information systems in organizational settings. Ethical and global issues associated with the development, implementation and support of these systems are explored. Technical communication skills are enhanced.
    Pre-requisite(s): Sophomore standing
    Student Learning Outcome: Written Communication
    Level of knowledge this course address(es): Depth
    Banner Schedule: Fall
  
  • MIS 3340 - Business Information Systems Analysis, Design, and Development

    Credits: 3 hrs
    This course introduce students to all facets of the systems development life cycle, namely planning, analysis, design, development, and maintains. The systems analysis portion describes methods for defining what organizational processes exist, what future processes are required, and the transformation necessary to build these future processes. The system design portion describes methods used to define how to select components and build systems. The development portion of the course introduces structured techniques, object-oriented programming and other methods for building business information systems.
    Pre-requisite(s): MIS 1380 - Business Computing    
    Banner Schedule: Fall
  
  • MIS 3360 - Basic Concepts of Telecommunications

    Credits: 3 hrs
    Students are introduced to the basic concepts involved with the use and management of telecommunications. The primary focus is networking (local as well as wide area), electronic mail and teleconferencing, distributed data operations and database management, control and efficiency, regulatory and security considerations. The objective: student recognition of key telecommunications to successful management of the information system.
    Pre-requisite(s): MIS 1380 - Business Computing   
    Banner Schedule: Fall
  
  • MIS 3380 - File Structures and Database Operations

    Credits: 3 hrs
    The course builds on previous student exposure to information technology with particular focus on database design and development. Students will develop entity-relationship models and a logical design for a system of moderate complexity. A physical system implementing this design will be constructed using a database management system.
    Pre-requisite(s): MIS 1380  or CSC 1306  
  
  • MIS 3391 - MIS Internship

    Credits: 3 hrs
    A business internship (ACC 3391, ACC 4391, BUA 3391, BUA 4391, ECO 3391, ECO 4391, FIN 3391, FIN 4391, MIS 3391, MIS 4391, MGT 3391, MGT 4391, MKT 3391, MKT 4391) is defined as an academically-sponsored career-related work experience for which projects, research papers, presentations, reflective journals, and/or evaluations will be required by faculty for reporting/grading purposes. Business internships may be paid or unpaid opportunities. Students may take a maximum of six (6) credit hours of business internships regardless of prefix during matriculation, i.e., two different experiences. An internship requires a minimum of 120 contact hours per semester. Internships are counted as elective credit and cannot be substituted for required courses.
    Pre-requisite(s): Junior standing, ACC 2316 - Principles of Financial Accounting , ACC 2317 - Principles of Managerial Accounting , BCO 2311 - Business Communications  or another Level II written communications course, ECO 2311 - Principles of Microeconomics  and ECO 2312 - Principles of Macroeconomics , good academic standing with no violations of the academic integrity code, grade-point average of 2.50 or higher.
    Banner Schedule: Fall
  
  • MIS 4314 - Accounting Information Systems

    Credits: 3 hrs
    The role of the accounting information system is addressed from two aspects: (1) as the framework for the general, integrated information system within the organization, and (2) as the method of choice for measuring both monetary and nonmonetary forms of asset-equity transactions. This course focus is on the components of the accounting information system, their interrelationships and basic functions in providing information for day-to-day decision-making by management. Students are provided firsthand exposure to system development outside the classroom either individually or as members of functionally integrated teams.
    Pre-requisite(s): MIS 1380 , ACC 3317 , ACC 3319 ; or permission of instructor
  
  • MIS 4322 - Global Electronic Commerce

    Credits: 3 hrs
    Students will be introduced to the theory and practice of using the Internet for commercial activities that reach beyond national borders. Software, security, payment systems, and the business models used by international electronic businesses are covered. Legal, regulatory, ethical, and cultural issues related to these businesses are also addressed.
    Pre-requisite(s): MIS 1380  
  
  • MIS 4330 - Current Topics in Project Management

    Credits: 3 hrs
    This is an advanced level course in Project Management. It examines complexity and uncertainty within the Project Management domain and its life cycles. Current alternative approaches to project management that has been adopted by organizations or in wide use will be taught. Students will build projects using specialized project tools like Microsoft Project as well as apply skills learned about the current methodologies such as, but not limited to Agile, Lean and Scrum to developing such projects.
    Pre-requisite(s): MIS 3320   - Project Management; (grade of “C-” or better)
  
  • MIS 4340 - Web System Development

    Credits: 3 hrs
    Students design and develop data-driven e- commerce systems.
    Pre-requisite(s): MIS 2312 , MIS 3340 , MIS 3380  
  
  • MIS 4360 - Information Resources Management: Basic Components and Considerations

    Credits: 3 hrs
    This course is concerned with managing the resources required to produce information in complex organizations. Typically, critical analysis of current reading material in the information technology area is emphasized.
    Pre-requisite(s): MIS 3330 , MIS 3380  
  
  • MIS 4380 - Advanced Management of Information Systems

    Credits: 3 hrs
    Students are required to address one or more advanced or emerging issues in information systems management as part of the overall curriculum objective—enhancement of student knowledge and understanding of basic information system design, operations, and management concerns.
    Pre-requisite(s): MIS 3380  
  
  • MIS 4391 - MIS Internship

    Credits: 3 hrs
    A business internship (ACC 3391, ACC 4391, BUA 3391, BUA 4391, ECO 3391, ECO 4391, FIN 3391, FIN 4391, MIS 3391, MIS 4391, MGT 3391, MGT 4391, MKT 3391, MKT 4391) is defined as an academically-sponsored career-related work experience for which projects, research papers, presentations, reflective journals, and/or evaluations will be required by faculty for reporting/grading purposes. Business internships may be paid or unpaid opportunities. Students may take a maximum of six (6) credit hours of business internships regardless of prefix during matriculation, i.e., two different experiences. An internship requires a minimum of 120 contact hours per semester. Internships are counted as elective credit and cannot be substituted for required courses.
    Pre-requisite(s): ACC 3391 , BUA 3391 , ECO 3391 , FIN 3391 , MIS 3391 , MGT 3391 , or MGT 4391 ; good academic standing with no violations of the academic integrity code; grade-point average of 2.50 or higher.
    Banner Schedule: Fall

Marketing

  
  • MKT 2331 - Principles of Marketing

    Credits: 3 hrs
    This course includes a study of the activities and problems of distribution and their influence upon business policies. Consideration is given to the marketing of consumer and industrial goods, sales promotion, price determination and regulatory issues that influence marketing practices.
    Pre-requisite(s): sophomore standing
    Latest Update(s) Approved by Academic Standards and Curriculum: February 18, 2020
    Banner Schedule: Fall
  
  • MKT 3302 - Business Plan Foundations

    Credits: 3 Hrs
    This course develops the essential skills necessary to create a new entity or refine a current business concept for which limited service or product delivery has been previously accomplished. Course emphasizes the necessity and methods to generate research-based detailed information leading to the preparation of a pro forma business plan. Elements include the executive summary, the vision and mission statements, the branding strategy, the situational analysis, the core benefit proposition, and its accompanying marketing plan, the managerial team structure, the financials, and the presentation to potential investors or other stakeholders. Prerequisite(s): Junior Standing or Consent of Instructor.
    Banner Schedule: Fall
  
  • MKT 3303 - Fundamentals of Nonprofit Marketing

    Credits: 3 hrs
    This course examines the role and application of fundraising approaches in nonprofit settings. It provides a conceptual understanding of the fundraising process, and illustrates how marketing strategies and technology can help a nonprofit organization in raising funds and inspiring volunteer participation. Through course reading materials, guest speakers, and group projects, students gain a broad understanding of successful fundraising utilizing a marketing orientation as changes in society and technology require new and creative strategies. They gain a working understanding of marketing research and communication methods, and learn how to apply them to nonprofit organizations. They analyze the broader external environment and identify key publics and competitors. These competencies may be synthesized in an actual fundraising plan for a nonprofit organization.
  
  • MKT 3305 - Entrepreneurial Marketing

    Credits: 3 Hrs
    Study of the analytic tools and methods of modern marketing to profitably recognize and accommodate potential customer segments. The course addresses the marketing mix of product, price, place, and promotion from the pragmatic constraints of limited resources during the early stages of starting up. Critical decisions must be based on relevant marketing research designed to identify target market(s), a thorough competitive analysis (including, but not limited to SWOT), new online media tools, and financing requirements. Prerequisite(s): Junior Standing or Consent of Instructor.
  
  • MKT 3332 - Principles of Retailing

    Credits: 3 hrs
    This course is an analytical approach to the management of retailing and wholesaling institutions. Topics covered include: analysis of market structure, design of marketing and merchandising strategy, choice of distribution channels and location decisions.
    Pre-requisite(s): MKT 2331  
  
  • MKT 3334 - Integrated Marketing Communications

    Credits: 3 hrs
    This course takes a holistic approach to plan, integrate and implement the various forms of marketing communications toward the goal of enhancing brand equity. It covers different aspects of Integrated Marketing Communications (IMC) program: advertising management in traditional and new media, consumer and trade-oriented sales promotions, public relations, point of purchase communication, sponsorships, and examination of several successful IMC campaigns.
    Pre-requisite(s): MKT 2331 - Principles of Marketing   
    Banner Schedule: Fall
  
  • MKT 3335 - Consumer and Organizational Buyer Behavior

    Credits: 3 hrs
    This course is a managerial approach which introduces basic concepts, principles and theories in consumer behavior. Topics include, but are not limited to the following: consumer decision process, psychological foundations, social and cultural influence, organizational buyer behavior and consumerism.
    Pre-requisite(s): MKT 2331 - Principles of Marketing   
    Banner Schedule: Fall
  
  • MKT 3391 - Marketing Internship

    Credits: 3 hrs
    A business internship (ACC 3391, ACC 4391, BUA 4391, ECO 3391, ECO 4391, FIN 3391, FIN 4391, MGT 3391, MGT 4391, MIS 3391, MIS 4391, MKT 3391, MKT 4391) is defined as an academically-sponsored career-related work experience for which projects, research papers, presentations, reflective journals, and/or evaluations will be required by faculty for reporting/grading purposes. Business internships may be unpaid opportunities and must be for academic credit. Students may take a maximum of six (6) credit hours of business internships regardless of prefix during matriculation, i.e., two different experiences. An internship requires a minimum of 300 contact hours per semester. Internship are counted as elective credit and cannot be substituted for required courses. 
    Pre-requisite(s): Junior standing, ACC 3391 , ACC 2317 , BCO 2311  or another Level II written communications course ECO 2311  and ECO 2312  , good academic standing with no violations of the acadmic intergrity code, grade-point average of 2.50 or higher.
    Banner Schedule: Fall
  
  • MKT 4302 - Selling and Sales Management

    Credits: 3 hrs
    This course is a theoretical and applied approach to sales management including, but not limited to, the study of: personal selling and market strategy; planning and organization of the sales effort; recruitment, motivation, evaluation and supervision of sales personnel; and control of the sales program.
    Pre-requisite(s): MKT 2331  
  
  • MKT 4370 - Services Marketing

    Credits: 3 hrs
    This course is an exploration of the similarities and differences between product and service marketing. It covers the problems and issues service marketers face, along with the tools and techniques, they utilize to resolve them. The major objective of this course is to acquaint the students to the uniqueness of the services characteristics and their marketing implications. The intent of the course is to discuss, measure, and analyze several facets in the area of services marketing essential for the success of a service sector firm.
    Pre-requisite(s): MKT 2331  
  
  • MKT 4372 - Social Media Marketing

    Credits: 3 Hrs
    Social media marketing is changing the way companies of all sizes communicate with their customers. In the same way that companies have used traditional media, marketers use social media to reach their customers efficiently and effectively. However, social media has changed communication from a one-way process to a two-way conversation. This course will cover the use of social media applications such as blogging, online communities, social networking, WIKIs, rapid sharing systems, podcasting, and search engine marketing in marketing management. 
    Pre-requisite(s): MKT 2331  
  
  • MKT 4376 - Marketing Research

    Credits: 3 hrs


    This course will examine a variety of research methods and procedures used to conduct studies leading to marketing decisions. Emphasis is placed on: developing the student’s problem ability to formulate a management problem into a feasible research question, providing participants with a workable knowledge of the concepts and methods of marketing research; increasing the students’ awareness of potential biases and limitations of typical kinds of research data and techniques; and familiarizing students with various approaches to analyzing market structures, buyer behavior, and potential demand for new products and services.
    Pre-requisite(s): QBA 2325  or MAT 2326  or equivalent statistics course, and MKT 2331 , and any of the following:

    MKT 3302  

    MKT 3303  

    MKT 3305  

    MKT 3332  

    MKT 3334  

    MKT 3335  

    MKT 4370  

    MKT 4372  

    MKT 4379  
    Banner Schedule: Fall

  
  • MKT 4379 - International Marketing

    Credits: 3 hrs


    This course is a study of international marketing opportunities and principles and marketing tools as a means of adapting the individual domestic business line and its marketing methods to the international environment. Emphasis is placed on international marketing environments including economic, cultural, political, and social forces influencing marketing programs. Critical international marketing decisions under each entry modes such as exporting, contractual agreements, and direct investment, nd standardization versus adaptation of marketing programs in foreign and global markets will be examined. Global consumers and global brands are also examined.

     
    Pre-requisite(s): MKT 2331  
    Student Learning Outcome: Critical Thinking
    Latest Update(s) Approved by Academic Standards and Curriculum: February 18, 2020

  
  • MKT 4380 - Marketing Strategy

    Credits: 3 hrs


    This course is a study of effective marketing decision-making. It is an extension of Marketing 3331 with detailed consideration given to techniques of constructing marketing policy and decision making processes. Problems and case studies form the basis for discussion.
    Pre-requisite(s): MKT 2331  and any two of the following:

    MKT 3302  

    MKT 3303  

    MKT 3305  

    MKT 3332  

    MKT 3334  

    MKT 3335  

    MKT 4370  

    MKT 4372  

    MKT 4376  

    MKT 4379  

  
  • MKT 4391 - Marketing Internship

    Credits: 3 hrs
    A business internship (ACC 3391, ACC 4391, BUA 4391, ECO 3391, ECO 4391, FIN 3391, FIN 4391, MGT 3391, MGT 4391, MIS 3391, MIS 4391, MKT 3391, MKT 4391) is defined as an academically-sponsored career-related work experience for which projects, research papers, presentations, reflective journals, and/or evaluations will be required by faculty for reporting/grading purposes. Business internships may be unpaid opportunities and must be for academic credit. Students may take a maximum of six (6) credit hours of business internships regardless of prefix during matriculation, i.e., two different experiences. An internship requires a minimum of 300 contact hours per semester. Internship are counted as elective credit and cannot be substituted for required courses. 
    Pre-requisite(s): ACC 3391 , BUA 3391 , ECO 3391 , FIN 3391 , MGT 3391 , MIS 3391 , MKT 3391 , good academic standing with no violations of the acadmic intergrity code, grade-point average of 2.50 or higher.
    Banner Schedule: Fall

Mass Communications

  
  • MCM 4371 - Electronic Media Practicum

    Credits: 3 hrs
    A lecture-laboratory focused on working within a collaborative environment to produce digital content for broadcast. This is a hands-on production class that allows students to increase their knowledge and experience in all phases of a video production by applying the skills learned in earlier production courses. Students gain advanced practical experience in producing a digital media portfolio for the web.
    Pre-requisite(s): MCM 3311  and MCM 3370  

Mathematics

  
  • MAT 1103 - Freshman Seminar

    Credits: 1 hr
    This course is designed to provide entering freshmen and new students with an orientation to the university, its traditions, its program offerings, and its academic requirements and regulations. The focus is on adaptation to college life, problem solving skills, and critical thinking skills including effective study and test taking methods. This course will also provide an orientation to the Department of Mathematics, its various degree paths, and the nature of mathematical reasoning.
  
  • MAT 1306 - Basic Algebra

    Credits: 3 hrs
    This course is designed for students with limited proficiency in elementary algebra. Topics include signed number operations, simplifying algebraic expressions, exponents, polynomials, equations and inequalities, word problems, and factoring. Requirements: All students scoring below a given level on the mathematics placement examination must enroll in this course. Students enrolled in this course receive a grade of P or F. Credit for this course is not counted towards the total hours needed for graduation.
  
  • MAT 1311 - College Algebra

    Credits: 3 hrs
    This course covers topics in applied algebra. Topics include a review of factoring, algebraic fractions, rational exponents, radicals, first-degree linear equations and graphs, quadratic equations, first-degree inequalities, and linear systems of equations.
    Pre-requisite(s): MAT 1306 - Basic Algebra  or a satisfactory score on the mathematics placement examination given by the university. This course may not be used as an approved elective by mathematics majors.
    Student Learning Outcome: Quantitative Literacy
    Area of Knowledge: Mathematics & Quantitative Logic
    Banner Schedule: Fall
  
  • MAT 1312 - Pre-Calculus I

    Credits: 3 hrs
    This course introduces techniques for solving inequalities involving absolute value, polynomials, and rational expressions. Included are discussions of functions and their graphs for linear, quadratic, and general polynomials, rational functions, exponentials, and logarithms. General graphing techniques and the conics are also discussed.
    Pre-requisite(s): MAT 1311 - College Algebra  or a satisfactory score on the mathematics placement test.
    Student Learning Outcome: Quantitative Literacy
    Area of Knowledge: Mathematics & Quantitative Logic
    Banner Schedule: Fall
  
  • MAT 1313 - Pre-Calculus II

    Credits: 3 hrs
    This course, a continuation of MAT 1312 - Pre-Calculus I , helps to prepare a student for Calculus I. The following are among the topics studied: trigonometric functions and identities, solutions of trigonometric equations and triangles, graphs of the trigonometric functions, and verbal problems involving applications of trigonometric functions. Also included are sequences, series and mathematical induction.
    Pre-requisite(s): MAT 1312 - Pre-Calculus I  or a satisfactory score on the mathematics placement test.
    Student Learning Outcome: Quantitative Literacy
    Area of Knowledge: Mathematics & Quantitative Logic
    Banner Schedule: Fall
 

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